GeoLatinas blog

A place to learn, inspire, empower, and amplify your voice. The multilingual platform publishes blogs from GeoLatinas members' experiences, scientific concepts, and perspectives in geoscience. 

I am one of the co-founders of the GeoLatinas blog. We started this journey in 2020. Everything started as a small dream that came true with discipline and determination. Alejandra’s and my passion for science communication started this passion project. Today, we have published more than 28 blogs and have created a space for people like us to express themselves. If you want to read more about the beginnings of the GeoLatinas blog, read here

Recent blogs

Blog post from our community members: 

El terremoto del COVID

¿Qué aportan los microfósiles a los estudios de Cambio Climático?

The PERLA of our GeoLatinas community

Resilience in times of change

Presentations

American Geophysical Union

AGU Fall Meeting 2020, Virtual

December 13- 16, 2020

Title: GeoLatinas Blog: Analyzing the Social Media Impact of a Multilingual Platform

Authors: Angelique Rosa Marín, Mónica Alejandra Gómez Correa, Rocío Caballero-Gill, Isamar M. Cortés


Abstract

Modern science communication practices are rapidly transforming to enhance effectiveness in our communication techniques as Earth and Planetary scientists. As a result, and in recent years, various platforms have emerged and are available for the scientific community to execute and improve their communication skills. However, targeted spaces for underrepresented groups to practice, refine, and share their science communication efforts are unusual. Identifying this need, the GeoLatinas Blog was created to respond to the insufficient accessible communication resources for minoritized groups such as the Latin community. We provide a multilingual space where our readers can find weekly articles about our contributors' scientific work, experiences and opinions. By posting in Spanish, English, and Portuguese, we are creating an inclusive and diverse environment for our contributors and audience, which is evident in our increasing social media community engagement. We used Twitter Analytic Metrics (TAM) as a tool to measure our tweet post engagement as a proxy of our virtual community and audience interaction impact with our Blog publications. Preliminary results suggest that Twitter engagement rate for Spanish tweets were double that of our English tweets, suggesting a higher impact of our Spanish publications. Our findings will allow us to: optimize and enhance marginalized scientific groups' communication abilities and visibility, increase our understanding of our platform's social media engagement, and strategically use TAM to increase the GeoLatinas Blog social media presence to continue impacting our Latin community. In future work, we will continue analyzing TAM for an extended period to continue evaluating our social media impact through the growth of the GeoLatinas Blog.


Citation: Rosa Marín, A., Gómez Correa, A., Caballero-Gill, R. P., & Cortes, I. (2020). GeoLatinas Blog: Analyzing the Social Media Impact of a Multilingual Platform. In AGU Fall Meeting Abstracts (Vol. 2020, pp. SY043-12).

Geological Society of America

GSA Fall Meeting 2020, Virtual




Citation: Rosa Marín, A., Gómez Correa, A., Caballero-Gill, R. P., & Cortes, I. (2020). GeoLatinas Blog: Analyzing the Social Media Impact of a Multilingual Platform. In AGU Fall Meeting Abstracts (Vol. 2020, pp. SY043-12).